Rugnews.com Editorial: WILL FACEBOOK CHANGE THE FACE OF RUG MARKETING?
By Lissa Wyman
Rug vendors are beginning to explore ways to use social media as a marketing tool. During the last few weeks I have received news releases from such major suppliers as Surya, Safavieh and Feizy who are exploring ways to engage “fans” via Facebook pages.
COURISTAN CELEBRATES 85TH ANNIVERSARY AT BIG SURFACES BASH
Left to right: Larry Chiprut of ABC Carpet & Home, New York; Charles Romano, Couristan territory manager; Wendy Fried, G. Fried Carpet, Westbury, NY; Phil Ferrall, G. Fried Carpet, and Paul Chapman, ABC.
LAS VEGAS -- Couristan celebrated its 85th Anniversary with a big party at the Surfaces Floor Covering Exposition Jan. 24 to 26, 2012. Happy times for all involved. More Couristan Party Pix, click here
ORIAN'S NEW SHOWROOM DOUBLES PRESENCE AT AMERICASMART
At Orian ribbon cutting festivities during January Atlanta Rug Market, left to right: Paul Crump Orian southeast regional vp of sales, an AmericasMart representative; Brandon Culpepper, Orian vp of sales and business development; Michael Donovan, Orian vp of sales in the northeast region; Mikala Moller, director of marketing and merchandising for Orian; Holly Hopkins, Orian vp of sales for national accounts; Bruce Elliston, Orian seniot vp of sales and marketing, and Kevin Malkiewicz, vice president of AMC Area Rug Center leasing and management.
ATLANTA - Ribbon cutting ceremonies were held during the Atlanta Rug Market at Orian's new 6,500 sq. ft. showroom. The move more than doubled the company's space at AmericasMart.
LAS VEGAS HONORS DRAKE AS DESIGN ICON Dsign Icon Jamie Drake, center, with Safavieh principals Arash Yaraghi, left, and Cyrus Yaraghi. Drake designs Safavieh rugs ranging from high end couture hand mades to value oriented tufted and machine made products.
LAS VEGAS -- Over 100 people attended the presentation honoring Jamie Drake as this year's recipient of the Design Icon Award by World Market Center Las Vegas. Safavieh hosted a luncheon for Drake after the ceremonies attended by interior designers and retailers.
KAS CELEBRATES 30TH ANNIVERSARY AT LAS VEGAS MARKET
Bring on the Bubbly! Kas 30th Anniversary festivities moved to Las Vegas Market this week. Here is the team, front row, from left: regional manager Rob McMenemy and Wendy Reiss, key accounts manager sales and marketing. Middle row: Vee Curfman, regional manager; Shawn McMenemy (Mrs. Rob McMenemy and also sales agent with Uttermost), and Hari Tummala, Kas VP. Back row: Bob Davis, sales agent in Arkansas and western Tennessee, and Don Newton, Kas VP of sales.
The Oriental Rug Importers Association honored Chas Sydney, right, for his long years of service to the rug business during last month's gala awards ceremony at AmericasMart. Sydney retired last Summer as senior vice president 0f AmericasMart after31 years of service. At the awards ceremony were, left to right: Lucille Laufer, executive director of ORIA; Jeff Portman, president of AmericasMart; Gene Newman, industry consultant and former president of Noonoo Rugs, and Sydney.
HANNOVER, GERMANY – The winners of the Carpet Design Award 2012 were announced Sunday, January 15 during the Domotex Hannover marke. A total of 30 carpet designers from various countries received the design award. The competition included 211 carpets from 26 countries.
WORLD MARKET CENTER REPORTS STRONGEST WINTER MARKET ATTENDANCE IN THREE YEARS
LAS VEGAS – Winter Las Vegas Market 2012 far exceeded expectations with strong traffic and. Market officials reported significant attendance increases amongst retailers across all categories, interior designers as well as international buyers especially those from Canada, Latin America and the Middle East.
EXHIBITORS ANNOUNCED FOR NY INTERNATIONAL CARPET SHOW SEPT. 9 TO 11 AT 7W NEW YORK
Reflections-Sky from Wool & Silk Rugs will be on view at the NYICS Sept. 9 to 11. It was the winner of Domotex Hannover 2012 award for Best Modern Design, Deluxe category.
NEW YORK – An initial roster of 26 exhibitors have been announced for the eighth annual New York International Carpet Show, according to Dennis Dodds, owner and manager of NYICS. The show is scheduled for Sunday, Sept. 9 to Tuesday, Sept. 11, 2012 at 7 W 34th St. here.
SURYA NAMES GOVOLA AND MCNALLY SALES REPS OF THE YEAR
ATLANTA, GA – James Govola and Nancy NcNally have been presented with the Surya Sales Rep of the Year award. The award, established in 2009 recognizes the successful relationships that representatives build with their clients.
DANBURY, CT – Ethan Allen has been selected as the primary furnishings source of the HGTV Dream Home 2012, according to Ethan Allen. Linda Woodrum, HGTV Dream Home interior designer, showcased the company's furniture, upholstery, window treatments, and accessories through the 4,000-sq. ft. modern ranch home near Park City, UT.
SURYA LAUNCHES DESIGNER’S CHOICE SWEEPSTAKES ON FACEBOOK
CALHOUN, GA – Surya is hosting a Designer’s Choice Sweepstakes for fans on the company’s Facebook page, according to Satya Tiwari, president of Surya. The contest allows Surya's customers and consumers to participate in the design process.
PORT WASHINGTON, NY—Safavieh has just completed its first giveaway promotion on FaceBook as part of a comprehensive social media marketing program that also includes a blog called “Safavieh Salon” that is linked to FaceBook, Twitter and StumbleUpon.
CALHOUN, GA – Surya has launched a new iPad and iPhone app that will allow retailers, designers, and consumers an easy-to-use medium to browse Surya’s rugs, pillows, wall art and poufs, according to Satya Tiwari, president.
KALATY RUG TO HOST GRAND OPENING AT NEW 7W NEW YORK SHOWROOM
HICKSVILLE, NY – Kalaty Rug Corporation will host the Grand Opening of its new permanent New York City showroom at 7 W 34th Street, showroom 807 Tuesday, March 13. Breakfast and lunch will be served and musical entertainment will be provided throughout the day.
ORIAN RUGS TO BE FEATURED ON TV SERIES WORLD’S GREATEST
ANDERSON, SC – Orian Rugs will be featured on the television series, World’s Greatest, a 30- minute show focusing on the world's greatest companies, products, places and people. Each epsiode contains behind the scenes footage, interviews and visuals.The show will air on the ION network May 7 at 11:30 a.m. EDT and May 14 at 7 a.m. EDT.
JAIPUR WINS AREA RUG CATEGORY AT DALLAS ANNUAL ARTS AWARD
NORCROSS, GA – Jaipur received the Manufacturer Area Rugs category award during the 23rd annual ARTS Award ceremony presented by the Dallas Market Center and the Accessories Resource Team (ART). This award is judged based on company philosophy, product development, merchandising, customer relations and community service.