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Issue Date: 2019 JUNE, Posted On: 6/28/2019


06242019 Atlanta Market Summer 2019 Area Rug Fashion Preview
By Lisa Vincenti and Carol Tisch
ATLANTA MARKET SUMMER 2019 AREA RUG FASHION PREVIEW


ATLANTA -- Attendees at the summer 2019 Atlanta International Area Rug Market will be treated to a variety of emerging trends and show stopping new offerings in area rug showrooms. 
 
While blues and grays are still strong, colorways are warming up to include tones of ochre, warm beige, gold and rust. Among the most in-demand hue of blue is a saturated denim shade. Feminine colors also make an appearance; not just the fuchsia that's been seen worked into updated traditional patterns, but also a heavier use of blush pink, coral and lavender.
 
When it comes to machine-woven constructions, technology continues to improve, with higher point counts that allow for intricate and elaborate designs increasingly popular. Finishing touches like hand-carving, fringe and serging that more closely resembles bound hand-knotted rugs make it so that some machine-made rugs have an heirloom quality tantamount to their handmade counterparts.

Other techniques that seem to be emerging are an increased number of printed flatwoven rugs, which give vivid and sharply detailed patterns and images. There are also growing variations on shag rugs, now mimicking Moroccan Berbers - some with abstract motifs in fashion colors. Art Deco and Mid-Century influences will be mentioned in quite a few showrooms, and larger sizes, such as 12x15, are being increasingly included in programmed collections.
 

Following is RugNews.com's exclusive sneak peek at what's new in AmericasMart showrooms:
 

AMER RUGS INC.

B1 6-D9


Amer spotlights the hand-knotted Bristol collection in fashion colors. Shown, BRS-18 gold


Amer Rugs heads to summer markets with fresh styles in both the hand-knot and machine-made categories -- two areas of growth for the company. Among Amer's latest introductions is the popularly-priced Bristol, which is hand-knotted of raw hand-spun wool with a natural abrash, and featuring traditional floral motifs recast in modern colors. "We are observing that traditional designs with a twist of modern colors are in demand," noted Amer director Anupriya Choudhary.
 
The hand-knotted cut and loop pile Winslow's designs, which boasts no artificial dyes, also highlight the natural texture and color of wool with a subtle abrash. On the machine-made side, Amer will showcase Harmony, power-loomed of soft polypropylene in Turkey with transitional looks.
 
ANNIE SELKE/CODARUS
B1 15-A1

 
Harlequin from the Mark D. Sikes collection for Annie Selke.  
 
Annie Selke, which exhibits its Dash & Albert and Pine Cone Hill brands at the Codarus multi-line showroom, will present its new Coast to Coast capsule collection by interior designer Mark D. Sikes (read full story).
 
Sikes will meet fans at a signing event for his book, Beautiful All American Decorating and Timeless Style, at the showroom following an AmericasMart seminar in 14-E-9 (Friday at 12:00) in which he, designer Bunny Williams and Annie Selke will discuss, "A New Kind of Traditional" and what classic design means in 2019. 
 

CAPEL RUGS

B1 3-C15


Capel Rugs adds gold to the palette with this Makrana collection design.


Capel grows its popular Biltmore for Your Home collection, adding the indoor-outdoor Arbor rug woven in the US with a 100 percent olefin base and acrylic border fabric, and a new Finesse pattern, which is machine woven in Belgium of 100 percent olefin.

At summer markets, Capel will showcase some of its newest collections including the domestically made reversible Seagrove, a textured polypropylene flatweave. In the hand-knotted category are the menswear-inspired Barrister assortment, Kasbah with antique-tribal looks, and Makrana with updated traditional looks.
 
F.J. KASHANIAN 
B1 3-D22



An ivory Khotan in F.J. Kashanian's Indo-Peshawar collection showcases fashion colors.
 
An Atlanta market designer source for "new age modern traditional" and bright-color transitional hand-knotted rugs. F.J. Kashanian will highlight some of its newest designs and color palettes created by lead designer Gilda Kashanian.

Expected to attract designers of both contemporary and traditional interiors are the company's updated classic Persian and Agra rugs on show, all injected with modern colors and liveliness.

FRENCH ACCENTS 
B1 4-E18 


French Accents presents this Deconstruction collection rug, ML400C

At French Accents' AmericasMart showroom, market shoppers can see the Deconstruction collection, one of the company's biggest draws at spring High Point and New York designer fairs. "It's inspired by the 1950s Color Field movement," notes Danny Shafiian.
 
The hand-knotted all-wool rugs feature geometric designs that give way to more abstract and faded areas for an updated mid-century modern look. The palette varies from soft greys, golds and ivories to bolder orange, red and blue. New designs will also bed added to the company's iconic collections, including the Oushak, Khotan and Nepalese lines.
 
JAIPUR LIVING
B1 12-F9



The power-loomed Revel collection from Jaipur Living combines performance and style. Shown, RVL01, Reza.


Jaipur Living, which shows in July at the Atlanta International Home Furnishings & Gift Market, introduces a range of new area rugs in a range of styles and constructions (read full story)The company also grows its assortment of home accents including pillows, poufs and throws.
 
Highlights on show include a new addition to the hand-knotted Salinas area rug collection, the roll out of the power-loomed Revel collection of refined family-friendly, pet-friendly rugs, the new printed Boheme range which mimics the look of hand-knotted rugs, and new pillows and poufs in the Nikki Chu licensed program.


JAUNTY

B1 5-F1



Jaunty's hand-printed Fusion collection is handwoven in India. Shown, FU20 Gold

Jaunty highlights a range of new designs in Atlanta, headlined by the innovative Fusion collection, which ups perceived value with high style at an affordable price point. A hit at High Point, the hand-printed Fusion is handwoven in wool and viscose blended yarns for a luxe look and soft hand.

The company will also introduce two hand-tufted ranges: Benedict, crafted of 100 percent pure wool, and Odyssey, made of a wool and viscose blend. Jaunty's new for 2019 indoor-outdoor rugs have resonated with shoppers, as have neutral colorways with accents of gold or other contrasting tones.

 

KALATY RUG CORPORATION

B1 4-G14


Kalaty's Infinity collection adds the abstract style IT-251 illustrating fashion's warming palette.

Kalaty heads to Atlanta market with a range of fresh hand-knotted styles, but also continues to grow its successful popularly priced machine-made K-Two range (read full story).
 
The recently released Infinity adds new contemporary abstract designs, and new releases premiere in Kalaty's Capri, Equinox, Oberoi, Oushak, Natori Lhasa, and Soumak collections. K-Two introductions include new additions to Remy, and the debut of two collections, the multi-textured Kingsley and Polaris, a long-pile abstract patterned shag.
 
KALEEN 
B1 3-C9

Gold and rust tones spice up this abstract design from Kaleen's machine-woven Kavon collection.
 
Known for its hand-tufted wool collections targeting furniture stores, Kaleen brings a full complement of handmade and machine-woven qualities to summer markets for brick and mortar and e-commerce buyers.
 
New for 2019 are the indoor-outdoor hit collections, Sunice and Amalie in a range of intricate designs with a big-draw $99 price point and the indoor-quality machine woven Kavon, also at $99, and the stepped-up Kendo ($199). Look for hand-tufted lines, Dotson, Hoka and Shazier all in pure wool and featuring new fashion palettes.
 

KAS RUGS, INC.

B1 4-C5


Kas refreshes a classic medallion design in the machine-woven wool Ria 6824.


Kas Rugs highlights in-stock and ready-to-ship products at Atlanta market. The latest looks on show come from three new collections: Avery, Dune, and Ria. Avery is hand-loomed in India of polyester in tonal transitional patterns with cut loop embossed motifs. Dune, also hand-loomed in tonal looks, is made of PET yarn with knotted backing in India. Finally, Ria features vintage traditional designs machine-woven of wool in muted colors.

 

LOLOI

B1 4-D2, B1 4-E1


At the Loloi showroom, Magnolia Home by Joanna Gaines showcases Graham GRA-04A.

Loloi opens a satellite showroom next to its main AmericasMart space to showcase its new textile wall art program, one of a kind rugs and floor pillows (read full story). The company also is adding several new collections to its private label program including the power-loomed polypropylene pile Isadora with antique inspired motifs.
 
Market shoppers can expect additions to some of Loloi's most popular licensed programs including Justina Blakeney (Priti, an all-wool pile assortment), Magnolia Home by Joanna Gaines (Rowan, made of a blend of blend of cotton, viscose, polyester, wool and acrylic) and Rifle Paper Co. x Loloi (100 percent wool Palette and Tapestry). 
 
L.R. RESOURCES
B1 4-F9



LR Resources features new warm neutrals in the zero-pile Antiquity range. 


LR Resources heads to Atlanta introducing the Mirage collection, a cotton weft, Wilson space-dyed polyester construction that mimics the look of  hand-knotted rugs. Mirage, and the company's spring hit Imagine collection, both feature a short brush fringe that is not sewn on but part of the rug.

"We also added some much-requested neutral additions to our Naturals collection," said Mike Thompson, pointing out that the latest intros feature the same quality construction as earlier best-selling designs, but with a cotton secondary backing for design stability and fire retardancy. Also expected to score with market shoppers are the polypropylene Antiquity collection's zero-pile vintage-look Persian designs in warm neutrals.


NOURISON

B1 1-L1


Nourison introduces its new Starry Nights collection design, STN01.


At its Atlanta showroom, Nourison will showcase the classic framed patterns and intricately carved designs of its Starry Nights collection. Rendered in a three million point construction, the rugs are woven of Luxcelle and shrink polyester for a silky, soft hand and with strategic fading for a shimmery heirloom quality. The new palette features subdued tones of cream, blue, silver, charcoal and gray. 

In addition, the company continues to expand its popular Calvin Klein licensed collections with a return to the iconic designer's timeless, transitional roots with patterns like Pretoria, hand-made of mohair wool in a neutral solid grid-mosaic texture, and Agadir, a hand-woven Berber rug made of wool and Luxcelle.

ORIAN / PALMETTO LIVING

B1 6-F1

Orian features ts new Nirvana construction of super soft rugs, including Strata in warm gray.


Orian has high expectations for the Nirvana construction at summer markets, adding new designs in warm, earthy neutrals. "We think it will be the biggest hit in our showroom," said Julie Shankle. "It's the heaviest rug we've ever made, and everyone loves that it's so soft."
 
The company's heaviest and softest rug to date, the Nirvana range is crafted of a super soft polypropylene yarn with a sheen in high pile construction. Available in contemporary, transitional, and traditional designs, Nirvana is made domestically and carries an MSRP of $720 in 5x8.


SAFAVIEH

B1 5-C1, B1 5-A2

 
Safavieh introduces warm neutrals to tribal looks in the hand-knotted Marrakech
 
Safavieh's focus this market is on the indoor-outdoor-category, but with styling that will appeal to interior designers as well as multiple retail channels. "We're happy to be showing our newest weather-resistant collections and a few collections with different weaves, along with complete rooms featuring furniture and accessories to complement all of our lifestyle looks," said Arash Yaraghi, principal.
 
New in-out collections, Montage, Beach House and Bermuda, offer high-styled rugs in a variety of boho-chic designs that work in any busy area of the home, indoors or out, Yaraghi explained. Another highlight is the wool Marrakech collection, also with boho-styles and neutral tribal motifs woven in a textured, high-low loop pile.
 

SURYA

B1 11-A1


A high-low pile accents the geometric motifs of Nobility rugs from Surya.
 
The many introductions in Surya's vast Atlanta showroom include Nobility, a wool and viscose hand-knot in geometric diamonds and crosses in a dusky palette of five colors. Tunus offers understated luxury in hand-knotted New Zealand wool, while the hand-woven Aida features dusty bright colors offset by warm neutrals to complement settings from coastal to rustic or Boho.
 
Other intros include the machine-woven Azilal and Big Sur in polypropylene, and the Lincolon collection made from polyester in updated traditional and transitional designs.  Surya also adds the hand-tufted Maroc in wool (read full story).
 

TAMARIAN CARPETS

B1 6-E18



Tamarian adds gold to the gray tones of Retro PW Nightlife.

Tamarian Carpets grows its luxe hand-crafted contemporary selection for summer shoppers adding designs that incorporate bold pops of color and unique yarns and knotting techniques. Some of the latest intros include Diamond Tile VN News Print, crafted of 80 percent wool and 20 percent silk, a design where bold red, orange, teal, and apple green interplay in a cross-diamond pattern reminiscent of classic textiles.
 
Another design, Knit TK Spring, features a textured weave which adds movement to an already lively motif. For a more modern look, Retro PW Nightlife is added to Tamarian's Phoenix Weave collection, and features bold accent colors tamed by the unique yarns and knotting techniques of the quality. 

 

TRANS-OCEAN BY LIORA MANNE

B2 4-316 and B2 4-214


Trans Ocean by Liora Manne goes farmhouse-chic with the Artista collection.

Liora Manne showcases her signature style at summer markets including her popular indoor-outdoor area rugs and mats. Among the new looks Atlanta shoppers can keep an eye out for are Artista, a runaway best-seller in High Point. The collection embraces a farmhouse look with solution-dyed polyester offering easy-care and resistance to sun fading.  The hand-woven rugs have a raised knot design.
 
New designs in the Rialto collection of easy care, family-friendly rugs include Rialto Grid featuring a unique contemporary grid pattern. This hi-low area rug adds visual dimension and texture to the tonal colorways and modern design. Shoppers should also check out the Marina collection's chic Tribal Stripe which sports tonal stripes in a detailed artisan design. 

 

















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