02052019 Safavieh Debuts Expanded One-of-a-Kind Rug Program at Las Vegas Market By Carol Tisch
SAFAVIEH DEBUTS EXPANDED ONE-OF-A-KIND PROGRAM AT LAS VEGAS MARKET
Safavieh debuts unique one-of-a-kind abstract contemporary designs in wool and silk available for immediate delivery.
LAS VEGAS -- Safavieh devoted more space than ever before to one-of-a-kinds at its World Market Center showroom for the January 2019 Las Vegas Market.
While racks in the company's Design Center showroom were brimming with new handmade and machine-woven programmed collections, the one-of-a-kinds were showcased in vignettes throughout the space, and piled high in stacks categorized by style.
"We have expanded our one-of-a-kind business at Safavieh due to a large inventory of available hand-knotted stock that we have imported from India, China, and Nepal," explained Arash Yaraghi, Safavieh principal. "We have also compiled photographs of all the rugs from our antique collection. The photos and the descriptions, sizes and prices are available on our website. There is a new section on antique rugs and also for our Persian Classics one-of-a-kinds."
"Designers love the fact that they can have a unique one-of-a-kind rug for immediate delivery."-- Arash Yaraghi, Safavieh
Prominently displayed in the dedicated area rug section of Safavieh's combined furniture, lighting and accessories showroom - which is open to designers year-round - one of a kind styles included contemporary, transitional and new traditional.
Pleased with the response at market, Yaraghi said, "Designers love the fact that they can have a unique, one-of-a-kind piece for immediate delivery. They don't have to order a hand-knotted custom piece in advance of a project -- which may or may not arrive at the same time as everything else they've ordered for the room. There are also advantages in the uniqueness of the rug, so their clients are not able to find the same item online."
Hand-knotted and carved, this one-of-a-kind wool and silk abstract design is showcased at Safavieh's Design Center showroom in Las Vegas.
New traditional one-of-a-kind designs in an on-point fashion color rust color palette are part of the expanded program at Safavieh.