DANBURY, Conn. -- Ethan Allen, a leading home furnishings manufacturer and retailer, officially launched its Ethan Allen | Disney collection on Nov. 18, 2016, on the birthday of beloved Disney character, Mickey Mouse.
Designed by Ethan Allen and inspired by Disney's iconic characters, Mickey Mouse and Minnie Mouse, the impressive collection includes over 500 fun yet sophisticated styles for the modern family, including 10 rug designs. The rugs include a distressed hand-woven Persian medallion design of wool and cotton, five styles in hand-tufted New Zealand wool, in addition to machine-woven polypropylene and braided polypropylene offerings.
The Checkboard Square rug set from the Ethan Allen | Disney collection comes with a square 7' 10" machine-woven polypropylene rug plus 12 black and 12 red felt checkers ($699).
"Ethan Allen | Disney is like nothing we've ever done, and nothing you've ever seen," says Ethan Allen chairman, president and CEO Farooq Kathwari. "Combining our core strengths of craftsmanship, style, and quality with Disney's rich storytelling, we've created an experience that kids and parents will truly love and appreciate."
The collection is designed for every room in the home, and and everyone who lives there, with prices starting at just $19.
The Ethan Allen | Disney collection's Checkboard Square cut pile rug set makes for stylish fun with separate Mickey-shaped checkers in die-cut felt..
It includes a range of whimsical, fashionable, functional looks for nurseries, kids' rooms, playrooms, and family living spaces. Consumers will also find an array of accessories such as art and wall decor, rugs, lighting, bedding, and chic, clever storage pieces. Many styles feature cool nods to retro Disney designs, playful shapes, and signature Mickey and Minnie details.
Hand-tufted of New Zealand wool, the Totally Triangle Rug from the Ethan Allen | Disney collection is inspired by a classic 'diamonds in squares' quilting pattern. Retail is $649 in 6x9.
Shoppers can expect the same Ethan Allen quality, craftsmanship, and custom options for which the company is known. Many styles are available in a selection of fabrics and finishes and handcrafted in the company's own North American workshops. Complimentary design services are also available in stores and online via chat to help shoppers with everything from selecting colors and styles to creating floor plans.
The Ethan Allen | Disney collection is currently available at all Ethan Allen Design Centers in the United States and Canada and at ethanallen.com/Disney.
A new 32-page booklet featuring the Ethan Allen | Disney collection is now available. Disney also offers a video that showcases the story behind the design on
Disney Style.
The 'I See Minnie' rug from the Ethan Allen | Disney collection is offered in two colorways at $249 for 5' x 5'. It is hand-tufted of New Zealand wool with Minnie silhouette and polka dot bow.
Ethan Allen plans to expand the current program featuring Minnie and Mickey designs with products inspired by other Disney characters to be introduced in late 2017.
Called 'Not Your Traditional Rug', this new Ethan Allen | Disney design has Minnie Mouses hidden in each point of its six-point medallion. It's hand-woven of New Zealand wool and cotton in a short pile with gradated hue for a vintage look. Retail is $1,099 in 6 x 9.