TUFTEX SALES TEAM TO HANDLE
SHAW LIVING RESIDENTIAL  RUGS

DALTON, GA. -- The Shaw Living division of Shaw Industries has realigned its residential sales strategy. Effective Jan. 2, 2013, Shaw's Tuftex Carpets of California  dedicated sales team will  be responsible for selling Shaw Living area rugs through flooring specialty, rug specialty and furniture retail channels. 

“We are so excited about this market season and opportunities for 2013 – wonderful new products, custom capabilities, the Tuftex alignment and dedicated sales team  - together this puts the wheel in motion for a successful 2013 with the industry’s best product and sales team,” said Jim Curtin, Shaw Living’s vice president of sales.

There will be no change to the Shaw Living sales team representing the mass market and home center channels of the business.   This segment of the business will continue to be represented by the same sales team and lead by Jeff Brown, division vice president.

Tuftex  also distributes Shaw Industries'  premier broadloom product offerings, including custom rugs.

The change will allow improved synergy at retail through the Tuftex dedicated sales team, according to Shaw.

“The alignment allows Shaw Living to greatly diversify our custom rug offerings while also expanding the Tuftex sales footprint,” said John Godwin, executive vice president of residential sales.

“The exceptional Tuftex sales team is looking forward to taking on this important endeavor and further growing the success of Shaw Living.”

The new alignment will additionally allow Tuftex and Shaw Living to expand the Tuftex custom rug offering that is available today in all Tuftex broadloom styles – custom sizes, fabricated border rugs or complete custom designs.

Shaw Industries Group, Inc. is a subsidiary of Berkshire Hathaway, Inc.