Welcome to Rug News
  • Amer Ad
Dynamic Rugs S&H Tower
  • Printer Friendly Version
  • Decrease Text SizeIncrease Text Size
  • PDF
High Point, Previews

Loloi Partners with Jeremiah Brent on a Collection of NYC-Inspired Area Rugs

The new collaboration reflects the interior designer's Manhattan neighborhood through rich textures, abstract designs and versatile styles across 20 rug and pillow styles.

4/23/2025
Jeremiah Brent x Loloi collection
Jeremiah Brent poses with his new rugs crafted for the Jeremiah Brent x Loloi collection.

LOCATION -- Loloi has announced a new collaboration with renowned interior designer Jeremiah Brent, launching a debut collection of rugs and pillows inspired by his Manhattan neighborhood. Now available online and through retailers nationwide, the Jeremiah Brent x Loloi collection features 20 rugs and 20 pillows that blend bold design, personal style and accessible luxury.

The line spans power-loomed to hand-crafted styles, incorporating geometric patterns, abstract motifs and a palette of deep, nature-rooted tones. Brent, known for his thoughtful and expressive interiors, brings a mix of modernity and warmth to this new venture with the Texas-based rug and textile brand.


From the Jeremiah Brent x Loloi Barrow collection is Barrow, a hand-tufted area rug with a linear design. Shown, 01OLNA.

The following collections are now available:

Barrow Collection (starting at $500)
Hand-tufted of wool and jute, Barrow features linear designs inspired by modern art and classical architecture.

Greenwich Collection (starting at $300)
Greenwich by Loloi offers solid-toned area rugs with subtle texture variations. The wool-cotton blend offers a soft, flexible feel, and the colorways are grounded in nature.

Perry Collection (trade only)
A high-detail lineup made with a soumak weave construction, Perry blends a modern linear design with an embroidery-like texture.


From the Jeremiah Brent x Loloi Bleecker collection features soft, power-loomed linear patterns and distressed finish.
Shown, 01IVCC.

Bleecker Collection (starting at $300)
Power-loomed rugs with high-contrast linear patterns and distressed finishes, the new Bleecker collection offers warm trending color palettes.

Pillow Assortment (starting at $29)
The pillow lineup from the new Brent collaboration includes premium decorative pillows across the Sullivan, Bedford, Christopher, and Hudson lines, all designed to complement the rug offerings.

The Jeremiah Brent x Loloi collection is available now on Amazon, Wayfair, Rugs Direct and at retailers nationwide.
Back

Related Stories

Safavieh Trans Ocean Tower HRI Tower