Winter market top-selling area rugs range from better-quality machine-made to printed to hand-knotted styles.
LAS VEGAS -- While the winter 2022 Las Vegas Market suffered the negative effects of the Omicron coronavirus surge with some buyers bowing out of the event, area rug players surveyed said they were "pleasantly surprised" by orders and sales.
What's more, rug showrooms rolled out plenty of trending area rug designs across price points, colors and constructions offering market attendees a large variety to choose from.
Top picks include better quality machine-made and tufted rugs, hand-knotted styles from heirloom quality to more affordable options, and the latest washable styles as well.
RugNews.com toured the top Vegas market rug showrooms to bring you the top-selling looks.
DYNAMIC RUGS
Dynamic Rugs' Skyler collection of high-low designs in trending palettes hit the right style points for winter market-goers.
At the Dynamic Rugs showroom, which showcased 17 new area rug collections, buyers were picking up the company's newest textural designs -- many in trending palettes including beiges, taupes and browns. Among the popular choices where the updated classic motifs of the Skyler collection, the high-low geometric designs from Opulus and the casual jute-style of Seville, which mimics the look of handmade rugs that are full of texture and were in high demand. "Last year was up significantly and we will have a strong start to 2022," company founder Matthew Rouhanian said. "Our focus has always been on better-quality machine-mades, for example our Quartz collection, and we are seeing more of the beige and taupes trending, and browns are taking a little away from grays." He added, "Transitional designs have been selling well and buyers are looking for textural rugs because there is value perceived in more texture."
Dynamic Rugs' latest Opulus additions were a hit for their tonal color combinations and shimmery high-low-designs.
DALYN
The Jericho collection from Dalyn is part of the rug maker's new Urban Rugs Craftsman label of indoor-outdoor rugs.
The big news at the Dalyn showroom, which was full of buyers browsing, was its new Urban Rugs Craftsman brand, an indoor-outdoor range with non-skid backing. The line is inspired by the heritage of Dalton, Georgia as a textile and carpet weaving center, notably the early works of craftswomen who would sell their tufted chenille bedspreads along what would become known as "Peacock Alley". The new Dalyn program includes 65 chenille polyester printed rug SKUs.
Dalyn's new indoor-outdoor Sedona collection features printed designs on a polyester chenille base.
FEIZY
Buyers were scooping up a range of qualities at the Feizy showroom including the fine hand-knots of Harmon.
"We've had good traffic all day; we have really come out with so much in terms of design and price point, and we are seeing growth across the board," said Cameron Feizy of the company's market introductions. The company's 2-million-point Cadiz collection continues to attract interest because of its detailed designs and density. Likewise, the just introduced Indio collection, part of Feizy's growing metallics range, resonated with buyers for its darker navy designs, as did the gold-inflected Laina, which launched in High Point and offers a sparkle in the weft. "It's getting a tremendous response," Feizy said.
In addition, the striking watercolor-inspired tufted wool Dafney collection stopped buyers in their tracks. "We are seeing a good amount of interest in tufted," he added. "Our new techniques and better-quality wools make for a better tufted product."
Finally, Feizy introduced several hand-knotted collections, offering lower price-points that appealed to market-goers. "Norah, added two new designs, and our Thom Filicia program also has some hand-knots in this quality and the initial response has been encouraging," he reported.
Indio collection grows Feizy's popular metallics offering, which includes Cadiz and Laina, with a deep navy option.
FIBREWORKS
Fibreworks expands its outdoor assortment with the new Pablo collection featuring a diamond pattern with an
Impressionist twist.
Known for its custom natural fiber rugs crafted of jute, seagrass, sisal and wool, Fibreworks, which debuted in a permanent showroom in Building C in August 2020, has been expanding its offering to include indoor-outdoor designs made of polypropylene. At the fall Vegas show, the in-out assortment has been dramatically increased, said Stacey Sitar, product manager at the Louisville, Kentucky company. "Our big push now is indoor-outdoor and we are expanding on our wool offering too." Fibreworks, known for its sisal custom carpets, grew its indoor offering with 13 new collections, including Mondrian, Pablo and Warhol, bringing the total to 18.
Fibreworks continues to add to its all-wool offering with Adirondack, crafted of New Zealand wool.
HAROUNIAN RUGS INTERNATIONAL (HRI)
HRI's high-end Platinum Oushak collection (hanging) was a buyer favorite at the Winter Las Vegas event.
Harounian Rugs International (HRI) reports that its new Oushak program, which includes a good-better-best assortment of hand-knotted rugs, appealed to Las Vegas attendees. The company's dense, hand-knotted Charlotte collection of textural modern designs was in demand as well.
The company also showed off its new high-end custom Sunbrella yarn rug designs which will be showcased at EJ Victor furniture showrooms. The new custom program includes the made-to-order Norwalk, crafted in Nepal of Sunbrella yarn. This new construction is hand-loomed and appropriate for sheltered outdoor spaces.
Abstracts remain a popular choice with HRI clients and its newest Charlotte collection designs resonated with buyers.
KALATY RUGS
Kalaty's recently debuted hand-knotted Lyra collection, crafted of hand-spun wool, gains ground in Vegas. Shown, 805
Kalaty rolled out a near-historic level of new area rugs for winter Las Vegas Market, and it continues to find success in its power-loomed K-TWO assortment, which now includes 12 collections, four of which are indoor-outdoor qualities. Among the new additions to that series is the Sonoma collection in a range of traditional and tribal styles. In fact, the K-TWO program has been so successful that Kalaty has added an additional 5,000 square feet of warehouse space to accommodate its power-loomed rugs, said Ramin Kalaty. "We do special things that make our machine-mades better-quality designs with lots of hand-finishes, such as hand-serged edges."
In addition, the company's recently introduced hand-knotted Lyra collection, is "really taking off." Lyra rugs offer classic traditional florals and other motifs hand-knotted using premium hand-spun wool yarns and featuring zero pile.
Kalaty continues to add to its power-loomed assortment introducing Sonoma, which includes a range of global styles.
KALEEN RUGS
The new Tamara Day collaboration with Kaleen got off to a strong start and buyers loved the program's Juniper collection design.
"Our new Tamara Day program has been spot on," said SVP Blake Dennard of the new licensed rugs created in collaboration with HGTV's Bargain Mansions' designer and host. The inaugural area rug offering includes four collections inspired by some of the projects featured on the show. Constructions are machine-made, with one indoor-outdoor range, and hand-tufted.
Dennard told RugNews.com the company is going to introduce more new tufted collections in 2022 and at the winter market the Tamara Day lineup includes this construction as well. "Tufted wool is going to be important for us in 2022," Dennard explained.
The colorful Lee Boulevard collection by Tamara Day for Kaleen is suitable for indoors and out.
LOLOI RUGS
Loloi shoppers got a first look at the new Amber Lewis program and the Zuma collection hit all the right style points.
Loloi's expansive showroom was filled with plenty of fresh product for Las Vegas shoppers to browse. And despite some buyer cancellations due to COVID concerns, the company had solid shows in January in Dallas, Atlanta and Las Vegas, said Austin Craley, vice president of sales. He pointed out that the company introduced product across style and price point to offer something for everyone. And among the hits at winter markets are the new Amber Lewis area rug lineup, which offers everything from hand-knotted to printed qualities. Among the favorites at Vegas were the Zuma collection, power-loomed of polyester and viscose, earning top billing for its subtle traditional motifs recast in trending palettes. Buyers also were able to get a first look at the latest from boho-living maven Justina Blakeney and her new indoor-outdoor Pisolino collection of colorful designs.
Loloi's eye-catching indoor-outdoor Pisolino collection by Justina Blakeney offers playful colors and several leaf designs.
NOURISON
Nourison's new Sahar collection of space-dyed updated traditional motifs received a thumbs up from buyers.
"Prismatic is always a favorite," said Gerard O'Keefe SVP Sales & Broadloom production, Nourison. "But we also offer opening-price point rugs and our new Sahar, which is space-dyed of soft polypropylene, is getting a great response." He said the company's Vegas rollouts, were well received, and regarding market attendance and sales he added, "We didn't know what to expect and have been pleasantly surprised."
"We are showcasing more custom options in our showroom. We do a lot of custom in hand-knotted constructions, so we are showcasing more of our custom capabilities." In addition to hand-knotted constructions in its broadloom division, Nourison also offers product that is hand-loomed, while the Craftworks label features hand-tufted designs. "We do a lot of custom rugs," O'Keefe said, noting that Nourison will revamp its High Point showroom to showcase more of its custom capabilities.
Nourison grows its Nicole Curtis 57 Grand program with Series 3, a market favorite for its textural, chunky style.
NATCO HOME
Natco's domestically made brand-new Stonington collection was a market favorite.
For Natco Home, and its furniture store brand Central Oriental, business at Vegas was good and its domestically made rugs have been strong sellers during the pandemic and the ensuing supply chain issues. The company unveiled the new Stonington collection at winter Las Vegas Market, and it was "really well received," reports Jim Thompson, VP of sales. These rugs are made of polypropylene with heatset polyester. The company's indoor-outdoor jute-inspired designs, machine-made in Maine, were also popular with customers.
Casual looks, such as Natco Home's jute-like rugs made in Maine, were popular with winter market shoppers.
ORIENTAL WEAVERS
Oriental Weavers debuted Gemini, a 2-million-point range of high-low distressed traditional designs.
Oriental Weavers, which introduced three collections at the winter market -- including Bauer, its first range crafted of recycled PET yarn -- says 2022 is getting off to a strong start. Among the top rugs at Vegas was the polyester Gemini collection, OW's second two-million-point range, which offers high-low distressed traditional designs.
Another top choice for Vegas shoppers was OW's Lucca collection, which updates traditional patterns in warmed-up palettes featuring plenty of ivory and pops of warmer shades.
"$399-$499 is where our furniture stores want to be," said Andy Brumlow, OW's vice president of product development.
OW rolls out Bauer, its first rug collection crafted from PET yarns.
RUG & KILIM
Rug & Kilim keeps adding to its successful flatwoven Scandinavian collection with new constructions, including the nubby Nu
(center row, left).
The New York City rug studio returns to the Expo center at Las Vegas Market and plans on returning again at the summer 2022 event. Rug & Kilim continues to add to its successful Scandinavian collection with new constructions, which were on display in Vegas. Scandinavian Nu collection incorporates a new nubby construction, while the debuting Scandinavian Watson is made of banana silk.
"Today our Scandinavian collection includes 1,000 SKUs across eight constructions. It has an edgier look, and we keep feeding the category," said Cyrus Nazmiyal.
Also showcased at the Rug & Kilim booth was its Homage program. "It is a handbook of designs with a distressed pile and fully customizable." The line now includes 200 patterns and it is stocked in standard sizes. "Our business has doubled in the past six months," Nazmiyal said. "Wholesale is great, but what's up next for us is furniture stores and gift stores. We are a premium price point but we are competitive."
Rug & Kilim showcased its growing hand-knotted Homage collection.
SAFAVIEH
Safavieh focused its Vegas featured rugs on its hand-knotted designs. Above a trending Oushak collection rug.
Safavieh showcased its newest hand-knotted and handmade rugs at its Las Vegas Market showroom. "Our focus here is very much in handmade rugs," said Cyrus Yaraghi. "There are so many machine-mades in the market that there is now a strong demand for handmade fashion rugs."
Among the favorites of rug buyers at Vegas were the hand-knotted Oushak and Samarkand collections. The Oushak collection rugs offer iconic abrash designs, hand-knotted using 100 percent pure wool in fashion-forward color combinations. Hand-knotted Samarkand rugs rework classic Khotan looks. Motifs range from abstracts to updated traditional designs and the collection features a low cut, pure wool pile.
Finally, Safavieh's long-running partnership with Ralph Lauren continues to grow and remained a must-see for buyers stopping by the Vegas showroom. The line's Lauren label introduced lots of newness featuring the fashion brand's signature colors and designs. Among the new releases are tailored gray menswear inspired hand-woven wool rugs, flatweave wool rugs in a range of both neutrals and bolder colors, as well as line of vibrant stripped indoor-outdoor rugs.
Safavieh adds several new designs, influenced by the signature looks and colors of the fashion label, to
its Lauren by Ralph Lauren licensed program.
TRANS-OCEAN BY LIORA MANNE
Trans-Ocean's indoor-outdoor Ravella collection's Falling Leaves Border scored points with buyers at Vegas.
"We had a great Atlanta Market, and Vegas has been surprisingly good," said Dean Smith, vice president of sales at Trans-Ocean. Perennial favorites include the Malibu collection of indoor-outdoor rugs, and Smith said Malibu's new Pine and Pine Border designs are doing "really well". Malibu rugs are machine-made in Turkey from 100 percent polypropylene and feature intricate designs in a high-quality finish and a substantial, sturdy feel. Each design has sophisticated pattern definition accented with heavy texture and subtle background shading.
In addition, the company's Dunes collection, rolled out at the August 2021 Las Vegas Market, continues to gain momentum. The tonal Border design in a sisal colorway offers a subtle but bold leopard-print border surrounding a textured center. Power-loomed of 100 percent polypropylene with a soft, substantial feel. each pattern has multi-faceted textures and hi-low details. Finally, a new design in the popular Ravella collection of hand-tufted indoor-outdoor rugs is made of a polyester acrylic blend with a tight textural loops.
Trans-Oceans recently introduced the Dunes collection, Border shown, is a hit with buyers looking for high-texture designs.