Loloi founder Amir Loloi, right, and VP Austin Craley give RugNews.com a tour of their brand-new second floor NY showroom.

NEW YORK -- For the first New York Home Fashions Market since 2019, Loloi re-commits to the event, showcasing its latest area rugs in a brand-new, full-floor showroom located at 260 Fifth Ave. 

The new airy space on the entire second floor featured Loloi's latest introductions for its big box, mass merchant and e-commerce buyers, including area rugs, accents and pillows. The space also has special product sections and displays devoted to local retailers and the design community.

Below is a special RugNews.com tour of the loft-like Loloi space and some of the Dallas-based company's top sellers at the market.


Loloi's new New York showroom is located on the entire second floor of 260 Fifth Ave.

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Loloi's second floor space features plenty of natural light and a relaxing energy.


Loloi's new hand-made Khari collection offers a range of contemporary geometric looks.


Plenty of easy-to-browse displays showcase Loloi's latest accents and area rugs.


Loloi's new showroom features easy to flip area rug racks with group collection displays in between.


Loloi featured its Hannah collection, right foreground, and Parker, rear wall, for NY shoppers.


Loloi's hand-loomed Bellamy collection is a top seller for its easy-to-decorate-with, textural neutral style.

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Loloi's abstract designs from its power-loomed Sienna collection were a hit.