Kaleen's LUXE brand hand-crafted rugs are available in stocked and custom sizes. Shown, Regalia
LAS VEGAS -- Artisanal area rug and broadloom designer and manufacturer Kaleen is spotlighting two major company initiatives at the summer 2023 edition of Las Vegas Market, and the latest product additions in those programs will be on display at its World Market Center Suite C-407 showroom at the event, running from July 30-Aug.3.
Among the featured rug and broadloom debuts are:
LUXE BRAND INTRODUCTIONS
Kaleen spotlights its high-end LUXE lineup of rugs and broadloom, geared toward brick-and-mortar retailers, designers
and decorators.
Kaleen continues to expand its high-end Luxe brand, which initially rolled out a series of hand-crafted area rugs and has been expanded to include bespoke broadloom options. The series adds 30 versatile designs for spring shoppers. Targeting upscale brick-and-mortar retailers as well as interior designers and decorators, Luxe products are made of 100 percent premium wool and expertly hand-knotted by Kaleen’s team of highly trained artisan weavers.
As the demand for custom grows at the top of the market, Kaleen has been fine-tuning the LUXE program, with area rugs stocked in three standard sizes; and broadloom applications available. The company’s India operations stock carpet rolls of each Luxe design to create custom sizes + shapes.
Luxe collection customization options for area rugs include:
• Shapes – Rectangle, Square, Octagon, Round and Oval
• Sizes – Dimensions within 15 feet wide and 50 feet long
• Shortened lead times – Deliveries in 90 days or less
KALEEN CUSTOM
Kaleen's custom carpet options continue to drive business, with new additions for summer shoppers.
Kaleen also has invested in its made-to-order broadloom/carpet options growing its assortment to include new labels, such as Hook & Beam and Pure Life.
The company recently invested in state-of-the-art equipment and enhanced its capabilities in its U.S.-based operations. It also expanded its highly-trained staff to be able to create and deliver a variety of bespoke styling options across constructions, patterns, colors, sizes, shapes and finishes. Its comprehensive assortment available for customization spans: hand-tufted, flat-woven, jacquard, shag, outdoor-friendly and many other qualities made of natural fibers, performance yarns, and/or blends. Orders are delivered in 90-120 days; most rush-orders upon request can be delivered in 10 days.
GREEN INITIATIVES
"We also want to point out that our products are produced via our many GREEN initiatives," said Monty Rathi, company COO. "In creating beautiful floor coverings for our customers, we are always mindful and diligent about protecting the environment during the production process.
"That is why we have integrated many sustainability measures into Kaleen's day-to-day operations so that our business – and our products – are built on good practices."
Among the GREEN Initiatives are:
Solar Panels: The company's India-based facilities, where area rugs and carpet/broadloom products are produced, are powered 24/7 by solar power.
Water Reclamation: Kaleen harvests and treat rainwater, and use it in our facilities.
Scrap Yarn Recycling: All leftover and scrap yarn remnants are collected post production, and then recycled into fertilizer that is used for local agriculture.